Accidental Genius

Accidental Genius

Using Writing to Generate your Best Ideas, Insight and Content

Book - 2010
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There are extraordinary ideas inside your head but you're blocking them. Left to its own devices, your brain shies away from the unfamiliar and unconventional. To grab the treasure in your mind, you have to distract your brain. For Mark Levy, the answer is freewriting. It's a deceptively simple technique: just start writing about something you care about. Anything. Forget about grammar, punctuation, and spelling. Set the timer and go. But it's far trickier than it sounds. We all have aninternal editor that censors our thoughts before they hit paper. Levy shares six secrets designed to knock this editor out and let your inner genius run free. He also includes problem-solving and creativity-stimulating principles you can use if you get stuck, seven of which are new to this edition. Also new to this edition is an extensive section on taking your raw unfiltered freewriting and refining it into something you can share with the world. Although freewriting's roots are as a privatebrainstorming technique, Mark and his clients have found that, with some tweaking, it's a great way to generate ideas for articles, blog posts, presentations, even books. Our first reaction to a problem is often to tackle it head-on. Mark Levy says that's wrong, your head might be the problem. Freewriting offers a way to trick your conscious mind into letting your unconscious generate more ideas than you ever thought possible.
Publisher: San Francisco : Berrett-Koehler Publishers, c2010
Edition: 1st ed. --
ISBN: 9781605095257
1605095257
Branch Call Number: 808.042 Levy 3558ad 1
Characteristics: 190 p

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